Katie Hodgkinson
Katie Hodgkinson is Digital Search Manager at Steak. Steak is a market leading digital agency specialising in Search engine marketing and optimisation (SEO). Steak advises companies on their integrated marketing and synergetic strategies across offline and online channels. Steak Digital Online Marketing Agency
Articles by this Author
Brands Miss the Mark at Grand Final
- By Katie Hodgkinson
- Published 10/15/2008
- Marketing
- Unrated
A Steak insight into who spent big money on AFL television advertising but fumbled and dropped the ball
According to The Australian, 8 September 2008, media buyers estimated that advertisers would spend $35million over the AFL and Rugby League finals period and that Channel Seven was to be asking $120,000 for a casual 30 second spot during the AFL Grand Final