Christian Fea
Christian Fea, CEO of Synertegic, Inc. A strategic Collaboration Marketing consulting firm empowering business owners to discover and implement Integration, Alliance, and Joint Venture marketing tactics to solve specific business challenges. christian@synertegic.com http://www.christianfea.com
Articles by this Author
Joint Venture Marketing + Camouflage Marketing = Increased Sales
- By Christian Fea
- Published 09/3/2008
- Marketing
- Unrated
Joint venture marketing and camouflage marketing together form a great strategy that will bring success to your Internet business. Joint venture marketing is a type of marketing and advertising that centers on forming a partnership with one or more other business to maximize profits for all of the companies involved in the partnership.
Five Common Mistakes of Joint Venture Marketing
- By Christian Fea
- Published 08/31/2008
- Marketing
- Unrated
Joint venture marketing has become an extremely popular way for new businesses to gain exposure and market share through partnering with existing companies in their niche. Joint venture marketing has many benefits, but there are several pitfalls to watch out for, particularly if you are a novice and new to the world of joint venture marketing.
How to Profit from Other Websites with Joint Venture Marketing
- By Christian Fea
- Published 08/28/2008
- Marketing
- Unrated
Joint venture marketing has become a very successful way for small Internet businesses to create new niches of business and increase their visibility and popularity. Joint venture marketing is about a sharing and exchange of client information, so that all of the parties involved profit from the experience and contacts of the others.
Benefits of Joint Venture Marketing
- By Christian Fea
- Published 08/26/2008
- Marketing
- Unrated
Joint venture marketing is similar to joint venture agreements in other business domains: simply put, it is an agreement in which one party makes an agreement to do business with another party. In a joint venture, each party brings something different to the partnership, synergizing their skills, and offerings to create something stronger than either party could execute on its own.
Relationship Marketing: Determining Good Lead Sources
- By Christian Fea
- Published 08/22/2008
- Marketing
- Unrated
In relationship marketing, having a good lead-scoring model can help give you a competitive edge for attracting, retaining and successfully developing prospective customers. While the data points in a lead scoring model may differ from business to business, there are a few general qualities and principles that will set you on your way to developing an effective lead scoring model for your company.
Relationship Marketing: Lead Scoring for Success
- By Christian Fea
- Published 08/20/2008
- Marketing
- Unrated
Developing a relationship marketing platform for your business is an important step in every marketing campaign. Having a relationship marketing plan for your business puts the focus of your business on customer fulfillment and strong customer relationships.
Five Steps in Creating Profitable Customer Relationships
- By Christian Fea
- Published 08/18/2008
- Marketing
- Unrated
Recognizing a customer life cycle and aiming for these distinct steps in your customer retention strategy is an important building block to your company's relationship marketing scheme.
Converting Leads to Clients With Relationship Marketing: Part 2
- By Christian Fea
- Published 08/15/2008
- Marketing
- Unrated
With any relationship marketing plan, it is important to measure the success of your efforts in order to know how effective your platform is. The first step in every relationship marketing campaign is to make contact with prospective customers in the pursuit of targeting new business.
Relationship Marketing: Nurture Your Clients, You'll Both Win in the End
- By Christian Fea
- Published 08/4/2008
- Marketing
- Unrated
For today's savvy marketers, relationship marketing is not a new concept. The smart marketing platform is already focused on understanding the customer's needs, and building a marketing strategy around those needs.
Relationship Marketing: How to Increase Qualified Leads by Using An Introductory Offer
- By Christian Fea
- Published 07/29/2008
- Marketing
- Unrated
With the meteoric rise of the Internet, there's been a massive increase in the types of businesses that exist in the marketplace. The Internet provides an abundance of flexibility and diversity, which means that it's easier than ever to start your own business; however, it also means there are more small businesses than ever in the marketplace, which significantly increases competition for customers.


