barry hurd
Barry Hurd is President, author, speaker, and voice of 123 Social Media - Brand Control Management. He has a history of over fifteen years working on numerous innovative efforts with online business models: past projects have included NIKE, REI, TMP Worldwide, Monster.com, Verizon Superpages, Intuit, and RIS Media.
Articles by this Author
Defibrillator? How to Prevent a Social Media Heart Attack
- By barry hurd
- Published 08/4/2008
- Branding
- Unrated
Like good health, social media tends to push novices into a dark spot where they do not understand the lingo and vocabulary. By pushing them into unfamiliar territory, they retreat and ignore the basics of getting healthy to improve their life.
Business Social Media - Domain Name Guide
- By barry hurd
- Published 07/22/2008
- Branding
- Unrated
On the web, your name can (and is) your reality. However naming yourself online isn't that simple. Choosing a domain name for a business web presence is one of the most critical items in your promotional venture.
Online Reputation Control - Branding, Insurance, or Blind-Luck?
- By barry hurd
- Published 06/7/2008
- Public Relations
- Unrated
In today's world it is far too easy to be ignorant of your online reputation. It is even easier for it to instantly vaporize and let someone tear it into a barely recognizable brand that you will fess up to being involved with. Every blog, community site, customer review, or competitor has hundreds of different options to voice viewpoints and concerns against a company.


