Elizabeth Murphy
A great public relations firm can get your organization a lot of publicity and exposure, making the coverage garnered infinitely more valuable than advertising.
Articles by this Author
Advantages Of PR Over Advertising
- By Elizabeth Murphy
- Published 04/25/2008
- Marketing
- Unrated
People tend to confuse PR and advertising, but the truth is that they are quite distinct and while good advertising can bring your business plenty of publicity, there´s nothing like great PR to give you that boost in the public eye
First of all, you need to realize that PR is public relations