Super Successful Affiliates Add Their Own Custom Designed Approach
- By Lucinda Warner
- Published 09/29/2011
- Marketing
- Unrated
Write this down:
Super successful affiliates add their own custom designed approach.
That is, those who are super successful online borrow ideas from others and then change them so that they have a new, unique or custom way of doing things.
They use the same idea, but add to that idea to create their own custom offering.
Let me give you a few examples just from the product and services category (just as a side note, the majority of examples that I'll be offering in this section have to do with products and services, but can easily be applied to just about anything you do online in your eBusiness)...
Affiliate Programs.
Affiliate programs have been around for some time. Amazon.com was one of the first, if not the first, to offer commissions to individuals who refer customers. Ken Evoy came along and "borrowed" the idea of an affiliate program for his Sitesell.com products.
That is, he used an existing idea of paying affiliates for referred customers, BUT he added his own custom approach to the mix. Ken offers LIFETIME commissions, something only a handful of folks are doing at this time, and I believe Ken was the first to offer.
When you refer a customer to the Sitesell.com system, they are your referral for life. If they EVER return to the site and buy any product -- regardless of who sent them back there -- you will receive the commission as the original referring affiliate. Old idea -- new custom designed approach.
Search Engines.
Search engines have been around in one format or another since the dawn of the Internet. Folks like Yahoo.com made them famous. When Goto.com came along -- which is now Overture.com -- there were already thousands of search engines and directories online. What would make them different? They decided to offer a search engine with their own custom designed approach -- a pay-per-click search engine.
Advertisers pay Overture.com a predetermined fee anytime someone clicks on their listing. Again, Overture.com added their own unique approach to an existing idea of search engines.
Autoresponders.
Autoresponder scripts have been around for a long, long time as well. Originally, they were known as autobots or mailbots. Then, Aweber.com came along and took the autoresponder service to the next level. They focus on deliverability and have become the #1 autoresponder on the net.
Paid Newsletters.
Paid monthly newsletters have been around offline for decades. They are sold for topics ranging from golf tips to investment strategies. Nothing new about that idea.
Over the years, dozens of folks have created their own paid monthly newsletter. Or, they did like Terry Dean did -- took the idea of a paid monthly newsletter and transferred that into a paid monthly membership site.
His Netbreakthroughs site is one of most popular web marketing sites available anywhere. Again, this all came about because someone "borrowed" an existing idea and added their own custom designed approach.
eBooks.
eBooks have been extremely popular for a couple of years now. They remain one of the top-selling products available on the web. The problem for most folks was the fact that they didn't know how to create their own eBook in order to sell online.
Tom Hua of eBookWholesaler came along and revolutionalized the eBook industry with his Free To Sell collection of eBooks that came with master reprint rights. You buy the collection and then you are able to sell the entire collection yourself and keep every penny you earn. Tom's new, unique approach to eBook sales have made him super successful online. All because he took an existing idea -- he "borrowed" it -- and he developed a completely different approach to selling eBooks. eBooks have never been the same.
Do you understand how this concept works now?
It *really* is an ingenious way to create your own success.
Find other ideas that work, and make them better.
Improve them by injecting your own unique approach.
Change them and re-create them into something completely new and original.
Super successful affiliates add their own custom designed approach.
Now, that begs the question -- how can I add my own unique approach to an existing idea?
Super successful affiliates add their own custom designed approach.
That is, those who are super successful online borrow ideas from others and then change them so that they have a new, unique or custom way of doing things.
They use the same idea, but add to that idea to create their own custom offering.
Let me give you a few examples just from the product and services category (just as a side note, the majority of examples that I'll be offering in this section have to do with products and services, but can easily be applied to just about anything you do online in your eBusiness)...
Affiliate Programs.
Affiliate programs have been around for some time. Amazon.com was one of the first, if not the first, to offer commissions to individuals who refer customers. Ken Evoy came along and "borrowed" the idea of an affiliate program for his Sitesell.com products.
That is, he used an existing idea of paying affiliates for referred customers, BUT he added his own custom approach to the mix. Ken offers LIFETIME commissions, something only a handful of folks are doing at this time, and I believe Ken was the first to offer.
When you refer a customer to the Sitesell.com system, they are your referral for life. If they EVER return to the site and buy any product -- regardless of who sent them back there -- you will receive the commission as the original referring affiliate. Old idea -- new custom designed approach.
Search Engines.
Search engines have been around in one format or another since the dawn of the Internet. Folks like Yahoo.com made them famous. When Goto.com came along -- which is now Overture.com -- there were already thousands of search engines and directories online. What would make them different? They decided to offer a search engine with their own custom designed approach -- a pay-per-click search engine.
Advertisers pay Overture.com a predetermined fee anytime someone clicks on their listing. Again, Overture.com added their own unique approach to an existing idea of search engines.
Autoresponders.
Autoresponder scripts have been around for a long, long time as well. Originally, they were known as autobots or mailbots. Then, Aweber.com came along and took the autoresponder service to the next level. They focus on deliverability and have become the #1 autoresponder on the net.
Paid Newsletters.
Paid monthly newsletters have been around offline for decades. They are sold for topics ranging from golf tips to investment strategies. Nothing new about that idea.
Over the years, dozens of folks have created their own paid monthly newsletter. Or, they did like Terry Dean did -- took the idea of a paid monthly newsletter and transferred that into a paid monthly membership site.
His Netbreakthroughs site is one of most popular web marketing sites available anywhere. Again, this all came about because someone "borrowed" an existing idea and added their own custom designed approach.
eBooks.
eBooks have been extremely popular for a couple of years now. They remain one of the top-selling products available on the web. The problem for most folks was the fact that they didn't know how to create their own eBook in order to sell online.
Tom Hua of eBookWholesaler came along and revolutionalized the eBook industry with his Free To Sell collection of eBooks that came with master reprint rights. You buy the collection and then you are able to sell the entire collection yourself and keep every penny you earn. Tom's new, unique approach to eBook sales have made him super successful online. All because he took an existing idea -- he "borrowed" it -- and he developed a completely different approach to selling eBooks. eBooks have never been the same.
Do you understand how this concept works now?
It *really* is an ingenious way to create your own success.
Find other ideas that work, and make them better.
Improve them by injecting your own unique approach.
Change them and re-create them into something completely new and original.
Super successful affiliates add their own custom designed approach.
Now, that begs the question -- how can I add my own unique approach to an existing idea?
Lucinda Warner
Lucinda J Warner is the author of Affiliate How To Online, to get more FREE tips and content rich lessons visit her site, Affiliate How To Online.
View all articles by Lucinda Warner